Medcross vs ACASA Senior Care

Two franchise systems, side by side. For a software vendor, they are not the same opportunity.

More open target
ACASA Senior Care
wins 4 of 12 vendor rows

ACASA Senior Care is the stronger software-sales opportunity today on every dimension that drives near-term pipeline. Budget tilts heavily toward ACASA: a $6.9M AUV signals more discretionary tech spend per location than Medcross’s $5.0M, and lower royalty and ad-fund burdens leave franchisees with healthier unit-level cash flow to invest in POS, marketing automation, or scheduling tools. TAM is an order-of-magnitude win—7 franchised units with 40% YoY growth means you’re selling into a live, expanding network, not betting on a single corporate location. That growth also gives you timing: ACASA is scaling its franchise base

health_services
Medcross
health_services
ACASA Senior Care
Total units
1
8
Franchised units
0
7
Unit growth YoY
40%
Average unit revenue (AUV)
$5.03M
$6.90M
Royalty
7.5%
5%
Ad fund
2%
1%
Initial franchise fee
$55K
$50K
Investment range (low)
$100K
$83K
Investment range (high)
$138K
$134K
Procurement model
Franchisor controlled
Approved supplier
FDD fiscal year
2025
2025
Filing freshness
DUE
DUE

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Common questions

Medcross vs ACASA Senior Care, answered

Medcross has 1 total units and ACASA Senior Care has 8, so ACASA Senior Care is the larger system.
Medcross reports $5.03M in average unit revenue and ACASA Senior Care reports $6.90M, so ACASA Senior Care has the higher AUV.
Medcross charges a 7.5% royalty and ACASA Senior Care charges 5%, so ACASA Senior Care has the lower royalty.
Medcross's initial franchise fee is $55K and ACASA Senior Care's is $50K, so ACASA Senior Care has the lower fee.
Medcross's initial investment runs $100K–$138K and ACASA Senior Care's runs $83K–$134K, so Medcross requires the larger investment.

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