Extreme Pizza vs Nothing Bundt Cakes
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
Nothing Bundt Cakes
wins 4 of 12 vendor rows
Nothing Bundt Cakes dominates on TAM and timing. With 660 total units (643 franchised) and 18.6% unit growth, it’s adding roughly 100 net new locations a year—each a greenfield software deployment. Extreme Pizza’s 21-unit, shrinking footprint (-9.
quick_service_restaurant
Extreme Pizza
quick_service_restaurant
Nothing Bundt Cakes
Total units
21
660
Franchised units
20
643
Unit growth YoY
-9.091%
18.635%
Average unit revenue (AUV)
$698K
$1.48M
Royalty
5%
6%
Ad fund
1%
5%
Initial franchise fee
$40K
$45K
Investment range (low)
$330K
$667K
Investment range (high)
$787K
$1.03M
Procurement model
Franchisor controlled
Franchisor controlled
FDD fiscal year
2025
2025
Filing freshness
DUE
DUE
Common questions
Extreme Pizza vs Nothing Bundt Cakes, answered
Extreme Pizza has 21 total units and Nothing Bundt Cakes has 660, so Nothing Bundt Cakes is the larger system.
Extreme Pizza grew units -9.091% year over year vs +18.635% for Nothing Bundt Cakes, so Nothing Bundt Cakes is growing faster.
Extreme Pizza reports $698K in average unit revenue and Nothing Bundt Cakes reports $1.48M, so Nothing Bundt Cakes has the higher AUV.
Extreme Pizza charges a 5% royalty and Nothing Bundt Cakes charges 6%, so Extreme Pizza has the lower royalty.
Extreme Pizza's initial franchise fee is $40K and Nothing Bundt Cakes's is $45K, so Extreme Pizza has the lower fee.
Extreme Pizza's initial investment runs $330K–$787K and Nothing Bundt Cakes's runs $667K–$1.03M, so Nothing Bundt Cakes requires the larger investment.
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