DoubleTree vs Staybridge Suites

Two franchise systems, side by side. For a software vendor, they are not the same opportunity.

More open target
DoubleTree
wins 2 of 12 vendor rows

[Wafer: response was truncated before the model finished its internal reasoning. Increase max_tokens, or disable thinking on this model (e.g. chat_template_kwargs.enable_thinking=false), then retry.]

lodging
DoubleTree
lodging
Staybridge Suites
Total units
372
297
Franchised units
372
297
Unit growth YoY
3.621%
3.846%
Average unit revenue (AUV)
Royalty
2%
2%
Ad fund
4%
2.5%
Initial franchise fee
$85K
$500
Investment range (low)
$31.45M
$21.22M
Investment range (high)
$108.66M
$31.87M
Procurement model
Standards based
Approved supplier
FDD fiscal year
2026
2026
Filing freshness
CURRENT
CURRENT

Go deeper

Common questions

DoubleTree vs Staybridge Suites, answered

DoubleTree has 372 total units and Staybridge Suites has 297, so DoubleTree is the larger system.
DoubleTree grew units +3.621% year over year vs +3.846% for Staybridge Suites, so Staybridge Suites is growing faster.
Both charge a 2% royalty.
DoubleTree's initial franchise fee is $85K and Staybridge Suites's is $500, so Staybridge Suites has the lower fee.
DoubleTree's initial investment runs $31.45M–$108.66M and Staybridge Suites's runs $21.22M–$31.87M, so DoubleTree requires the larger investment.

See this comparison scored to your product.

The vendor edge changes depending on what you sell. Run your site and we’ll re-weight it.