Corcoran vs All County

All County’s unit growth is 14.7%—nearly 15 points higher than Corcoran’s negative number—and that timing advantage drives the entire deal math. Every new franchise unit means a fresh technology stack decision, no migration friction, and a buyer who hasn’t yet locked in a competitor. The franchisee economics reinforce the signal: a 3% royalty on a known $417K AUV leaves far more margin for software than Corcoran’s 6% royalty, which siphons cash that would otherwise go to POS, marketing automation, and back-office tools. On budget clarity alone, All County’s tight investment band ($86K–$118K) gives a uniform target profile; you can price and package one core offering and repeat it across nearly every new deal.

Corcoran’s win on total and franchised units would normally matter—108 franchised doors is a larger TAM right now—but negative growth turns that into a melting ice cube. Shrinking networks mean franchisees are closing or defecting, not opening fresh stores that trigger re‑evaluating tech. A current FDD is helpful for account intelligence, but it can’t compensate for a buying base that’s actively contracting and paying double the royalty rate. The terrain is functionally the same (both approved‑supplier models), so the real choice is between a small but accelerating beachhead and a larger, eroding footprint; the former creates a sustained pipeline, the latter a shrinking pool of reluctant buyers.

Verdict: All County is the stronger software-sales opportunity right now because its growth momentum and franchisee cost structure convert unit wins into fast, repeatable deals, while Corcoran’s scale advantage is already in retreat.