Caribou Coffee vs Papa Murphy's

Two franchise systems, side by side. For a software vendor, they are not the same opportunity.

More open target
Caribou Coffee
wins 0 of 12 vendor rows

Papa Murphy’s gives you a known, addressable base of 965 franchised units and an approved-supplier procurement model—meaning no

quick_service_restaurant
Caribou Coffee
quick_service_restaurant
Papa Murphy's
Total units
1,014
Franchised units
965
Unit growth YoY
-3.596%
Average unit revenue (AUV)
Royalty
5%
Ad fund
2%
Initial franchise fee
$25K
Investment range (low)
$450K
Investment range (high)
$693K
Procurement model
Approved supplier
FDD fiscal year
2026
2026
Filing freshness
CURRENT
CURRENT

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