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Asian Chao vs Nothing Bundt Cakes

Two franchise systems, side by side. For a software vendor, they are not the same opportunity.

More open target
Nothing Bundt Cakes
wins 4 of 12 vendor rows

Nothing Bundt Cakes presents the stronger opportunity right now, and it’s not close. The TAM is an order of magnitude larger—660 total units, 643 franchised—versus Asian Chao’s 55/48. That’s a 12x difference in addressable locations, and the unit growth tells an even starker story: +18.6% YoY expansion against a -7.7% contraction. A shrinking brand with a dormant FDD (2023 filing) signals a franchise system in retreat, where operators are cutting costs, not buying new software. In contrast, Nothing Bundt Cakes is in active expansion mode with a fresh 2025 FDD, meaning new units are opening, operators are investing, and the window to land multi-unit deals is wide open. Budget further

quick_service_restaurant
Asian Chao
quick_service_restaurant
Nothing Bundt Cakes
Total units
55
660
Franchised units
48
643
Unit growth YoY
-7.692%
18.635%
Average unit revenue (AUV)
—
$1.48M
Royalty
6%
6%
Ad fund
1%
5%
Initial franchise fee
$30K
$45K
Investment range (low)
$826K
$667K
Investment range (high)
$1.49M
$1.03M
Procurement model
Approved supplier
Franchisor controlled
FDD fiscal year
2023
2025
Filing freshness
DORMANT
DUE

Go deeper

Asian Chao franchise profile →Nothing Bundt Cakes franchise profile →Browse all franchises →

Common questions

Asian Chao vs Nothing Bundt Cakes, answered

Asian Chao has 55 total units and Nothing Bundt Cakes has 660, so Nothing Bundt Cakes is the larger system.
Asian Chao grew units -7.692% year over year vs +18.635% for Nothing Bundt Cakes, so Nothing Bundt Cakes is growing faster.
Both charge a 6% royalty.
Asian Chao's initial franchise fee is $30K and Nothing Bundt Cakes's is $45K, so Asian Chao has the lower fee.
Asian Chao's initial investment runs $826K–$1.49M and Nothing Bundt Cakes's runs $667K–$1.03M, so Asian Chao requires the larger investment.

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