Arby's vs Papa Murphy's
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
Arby's
wins 3 of 12 vendor rows
Arby’s is the clear choice, and the math starts with budget. At an AUV of $1.27M, Arby’s franchisees operate units that generate nearly double the revenue of a typical Papa Murphy’s location (implied by its $450K–$693K investment band
quick_service_restaurant
Arby's
quick_service_restaurant
Papa Murphy's
Total units
3,265
1,014
Franchised units
2,344
965
Unit growth YoY
2.537%
-3.596%
Average unit revenue (AUV)
$1.27M
—
Royalty
4%
5%
Ad fund
3.22%
2%
Initial franchise fee
$38K
$25K
Investment range (low)
$869K
$450K
Investment range (high)
$2.46M
$693K
Procurement model
Approved supplier
Approved supplier
FDD fiscal year
2026
2026
Filing freshness
CURRENT
CURRENT
Common questions
Arby's vs Papa Murphy's, answered
Arby's has 3,265 total units and Papa Murphy's has 1,014, so Arby's is the larger system.
Arby's grew units +2.537% year over year vs -3.596% for Papa Murphy's, so Arby's is growing faster.
Arby's charges a 4% royalty and Papa Murphy's charges 5%, so Arby's has the lower royalty.
Arby's's initial franchise fee is $38K and Papa Murphy's's is $25K, so Papa Murphy's has the lower fee.
Arby's's initial investment runs $869K–$2.46M and Papa Murphy's's runs $450K–$693K, so Arby's requires the larger investment.
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