TEJA MART INC.TEJA MARTTEJA MART vs Cinnabon
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
Cinnabon
wins 3 of 12 vendor rows
Cinnabon is the obvious play, and the gap isn’t close. The total addressable market is night and day: 1,310 franchised locations with 30% unit growth versus a two-unit chain with zero franchisees. That’s a large, expanding base of operators who need POS, scheduling, and marketing automation at scale—if you’re selling software, you want a customer pool that compounds, not one that’s still a proof of concept.
The budget signal is just as decisive. Cinnabon
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TEJA MART INC.TEJA MARTTEJA MART
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Cinnabon
Total units
2
1,338
Franchised units
0
1,310
Unit growth YoY
—
30.739%
Average unit revenue (AUV)
—
$665K
Royalty
2.5%
6%
Ad fund
1%
2.5%
Initial franchise fee
$3K
$36K
Investment range (low)
$63K
$257K
Investment range (high)
$144K
$704K
Procurement model
Approved supplier
Approved supplier
FDD fiscal year
2025
2026
Filing freshness
DUE
CURRENT
Common questions
TEJA MART INC.TEJA MARTTEJA MART vs Cinnabon, answered
TEJA MART INC.TEJA MARTTEJA MART has 2 total units and Cinnabon has 1,338, so Cinnabon is the larger system.
TEJA MART INC.TEJA MARTTEJA MART charges a 2.5% royalty and Cinnabon charges 6%, so TEJA MART INC.TEJA MARTTEJA MART has the lower royalty.
TEJA MART INC.TEJA MARTTEJA MART's initial franchise fee is $3K and Cinnabon's is $36K, so TEJA MART INC.TEJA MARTTEJA MART has the lower fee.
TEJA MART INC.TEJA MARTTEJA MART's initial investment runs $63K–$144K and Cinnabon's runs $257K–$704K, so Cinnabon requires the larger investment.
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