Scoop Shop Program vs Cinnabon
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
Cinnabon
wins 5 of 12 vendor rows
Cinnabon’s 1,338-unit footprint—98% franchised—delivers a total addressable market that dwarfs Scoop Shop Program’s 169 locations. With 30.7% year-over-year unit growth, the brand is actively opening doors, meaning every new franchise is a greenfield software deployment. That expansion velocity compounds the TAM advantage: you’re not just selling into a larger base today, you’re riding a wave that will add hundreds of net-new prospects over the next few cycles. A
retail_food
Scoop Shop Program
retail_food
Cinnabon
Total units
169
1,338
Franchised units
167
1,310
Unit growth YoY
2.454%
30.739%
Average unit revenue (AUV)
$664K
$665K
Royalty
3%
6%
Ad fund
4%
2.5%
Initial franchise fee
$40K
$36K
Investment range (low)
$115K
$257K
Investment range (high)
$561K
$704K
Procurement model
Approved supplier
Approved supplier
FDD fiscal year
2025
2026
Filing freshness
DUE
CURRENT
Common questions
Scoop Shop Program vs Cinnabon, answered
Scoop Shop Program has 169 total units and Cinnabon has 1,338, so Cinnabon is the larger system.
Scoop Shop Program grew units +2.454% year over year vs +30.739% for Cinnabon, so Cinnabon is growing faster.
Scoop Shop Program reports $664K in average unit revenue and Cinnabon reports $665K, so Cinnabon has the higher AUV.
Scoop Shop Program charges a 3% royalty and Cinnabon charges 6%, so Scoop Shop Program has the lower royalty.
Scoop Shop Program's initial franchise fee is $40K and Cinnabon's is $36K, so Cinnabon has the lower fee.
Scoop Shop Program's initial investment runs $115K–$561K and Cinnabon's runs $257K–$704K, so Cinnabon requires the larger investment.
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