Griswold vs Clearview Franchising
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
Griswold
wins 2 of 12 vendor rows
A decisive factor here is the sheer gulf in total addressable market. Grisw
financial_services
Griswold
financial_services
Clearview Franchising
Total units
125
12
Franchised units
114
8
Unit growth YoY
—
—
Average unit revenue (AUV)
—
—
Royalty
15%
20%
Ad fund
2%
2%
Initial franchise fee
$50K
$15K
Investment range (low)
$98K
$30K
Investment range (high)
$181K
$115K
Procurement model
Standards based
Approved supplier
FDD fiscal year
2025
2025
Filing freshness
DUE
DUE
Common questions
Griswold vs Clearview Franchising, answered
Griswold has 125 total units and Clearview Franchising has 12, so Griswold is the larger system.
Griswold charges a 15% royalty and Clearview Franchising charges 20%, so Griswold has the lower royalty.
Griswold's initial franchise fee is $50K and Clearview Franchising's is $15K, so Clearview Franchising has the lower fee.
Griswold's initial investment runs $98K–$181K and Clearview Franchising's runs $30K–$115K, so Griswold requires the larger investment.
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