Crowne Plaza vs Atwell Suites
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
Crowne Plaza
wins 2 of 12 vendor rows
Crowne Plaza’s 79-unit footprint dwarfs Atwell Suites’ 8, and in B2B software
lodging
Crowne Plaza
lodging
Atwell Suites
Total units
79
8
Franchised units
79
8
Unit growth YoY
-4.819%
33.333%
Average unit revenue (AUV)
—
—
Royalty
2%
2%
Ad fund
3%
3%
Initial franchise fee
—
—
Investment range (low)
$14.24M
$16.87M
Investment range (high)
$76.90M
$25.26M
Procurement model
Approved supplier
Approved supplier
FDD fiscal year
2026
2026
Filing freshness
CURRENT
CURRENT
Common questions
Crowne Plaza vs Atwell Suites, answered
Crowne Plaza has 79 total units and Atwell Suites has 8, so Crowne Plaza is the larger system.
Crowne Plaza grew units -4.819% year over year vs +33.333% for Atwell Suites, so Atwell Suites is growing faster.
Both charge a 2% royalty.
Crowne Plaza's initial investment runs $14.24M–$76.90M and Atwell Suites's runs $16.87M–$25.26M, so Crowne Plaza requires the larger investment.
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