Crown Trophy vs The UPS Store
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
The UPS Store
wins 3 of 12 vendor rows
The UPS Store is the clear choice, and itâs not close. The TAM advantage is overwhelming: 5,503 total units versus Crown Trophyâ
retail_non_food
Crown Trophy
retail_non_food
The UPS Store
Total units
127
5,503
Franchised units
127
5,487
Unit growth YoY
-1.55%
2.561%
Average unit revenue (AUV)
—
$724K
Royalty
5%
5%
Ad fund
2%
1%
Initial franchise fee
$35K
$40K
Investment range (low)
$186K
$160K
Investment range (high)
$228K
$606K
Procurement model
Approved supplier
Approved supplier
FDD fiscal year
2026
2026
Filing freshness
CURRENT
CURRENT
Common questions
Crown Trophy vs The UPS Store, answered
Crown Trophy has 127 total units and The UPS Store has 5,503, so The UPS Store is the larger system.
Crown Trophy grew units -1.55% year over year vs +2.561% for The UPS Store, so The UPS Store is growing faster.
Both charge a 5% royalty.
Crown Trophy's initial franchise fee is $35K and The UPS Store's is $40K, so Crown Trophy has the lower fee.
Crown Trophy's initial investment runs $186K–$228K and The UPS Store's runs $160K–$606K, so The UPS Store requires the larger investment.
See this comparison scored to your product.
The vendor edge changes depending on what you sell. Run your site and we’ll re-weight it.