CoreLife Eatery vs Nothing Bundt Cakes
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
Nothing Bundt Cakes
wins 4 of 12 vendor rows
Nothing Bundt Cakes dominates every dimension that drives software revenue scale. The sheer total addressable market is an order of magnitude larger: 643 franchised units against CoreLife’s 24. That’s not a small gap—that’s the difference between a viable pipeline and a rounding error. Unit growth of 18.6% means new franchisees are boarding a fast-moving train almost weekly, each one a green
quick_service_restaurant
CoreLife Eatery
quick_service_restaurant
Nothing Bundt Cakes
Total units
49
660
Franchised units
24
643
Unit growth YoY
-7.692%
18.635%
Average unit revenue (AUV)
—
$1.48M
Royalty
5%
6%
Ad fund
3.5%
5%
Initial franchise fee
$35K
$45K
Investment range (low)
$790K
$667K
Investment range (high)
$1.04M
$1.03M
Procurement model
Approved supplier
Franchisor controlled
FDD fiscal year
2024
2025
Filing freshness
OVERDUE
DUE
Common questions
CoreLife Eatery vs Nothing Bundt Cakes, answered
CoreLife Eatery has 49 total units and Nothing Bundt Cakes has 660, so Nothing Bundt Cakes is the larger system.
CoreLife Eatery grew units -7.692% year over year vs +18.635% for Nothing Bundt Cakes, so Nothing Bundt Cakes is growing faster.
CoreLife Eatery charges a 5% royalty and Nothing Bundt Cakes charges 6%, so CoreLife Eatery has the lower royalty.
CoreLife Eatery's initial franchise fee is $35K and Nothing Bundt Cakes's is $45K, so CoreLife Eatery has the lower fee.
CoreLife Eatery's initial investment runs $790K–$1.04M and Nothing Bundt Cakes's runs $667K–$1.03M, so CoreLife Eatery requires the larger investment.
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