Chicken Salad Chick vs Nothing Bundt Cakes

Two franchise systems, side by side. For a software vendor, they are not the same opportunity.

More open target
Nothing Bundt Cakes
wins 5 of 12 vendor rows

Nothing Bundt Cakes dominates on the dimensions that directly fuel a software vendor’s pipeline: total addressable market, budget per location, and expansion velocity. With 643 franchised units—more than four times Chicken Salad Chick’s 153—and an 18.6% unit growth rate, the sheer volume of new-location onboarding and existing-store upgrade opportunities is an order of magnitude larger. AUV sits at $1.48M, giving operators more headroom to invest in POS

quick_service_restaurant
Chicken Salad Chick
quick_service_restaurant
Nothing Bundt Cakes
Total units
205
660
Franchised units
153
643
Unit growth YoY
16.794%
18.635%
Average unit revenue (AUV)
$1.29M
$1.48M
Royalty
5%
6%
Ad fund
2%
5%
Initial franchise fee
$50K
$45K
Investment range (low)
$657K
$667K
Investment range (high)
$853K
$1.03M
Procurement model
Approved supplier
Franchisor controlled
FDD fiscal year
2022
2025
Filing freshness
DORMANT
DUE

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Common questions

Chicken Salad Chick vs Nothing Bundt Cakes, answered

Chicken Salad Chick has 205 total units and Nothing Bundt Cakes has 660, so Nothing Bundt Cakes is the larger system.
Chicken Salad Chick grew units +16.794% year over year vs +18.635% for Nothing Bundt Cakes, so Nothing Bundt Cakes is growing faster.
Chicken Salad Chick reports $1.29M in average unit revenue and Nothing Bundt Cakes reports $1.48M, so Nothing Bundt Cakes has the higher AUV.
Chicken Salad Chick charges a 5% royalty and Nothing Bundt Cakes charges 6%, so Chicken Salad Chick has the lower royalty.
Chicken Salad Chick's initial franchise fee is $50K and Nothing Bundt Cakes's is $45K, so Nothing Bundt Cakes has the lower fee.
Chicken Salad Chick's initial investment runs $657K–$853K and Nothing Bundt Cakes's runs $667K–$1.03M, so Nothing Bundt Cakes requires the larger investment.

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