BeLocal vs ActionCOACH
Two franchise systems, side by side. For a software vendor, they are not the same opportunity.
More open target
BeLocal
wins 2 of 12 vendor rows
BeLocal grabs the obvious metrics: more total units, more franchised units, and blistering 50% year-over-year unit growth. But volume doesn’t pay the bills when the average franchisee invests
professional_services
BeLocal
professional_services
ActionCOACH
Total units
148
128
Franchised units
135
128
Unit growth YoY
1.504%
—
Average unit revenue (AUV)
—
$236K
Royalty
15%
15%
Ad fund
—
5%
Initial franchise fee
$735
$45K
Investment range (low)
$2K
$221K
Investment range (high)
$12K
$489K
Procurement model
Approved supplier
Approved supplier
FDD fiscal year
2026
2026
Filing freshness
CURRENT
CURRENT
Common questions
BeLocal vs ActionCOACH, answered
BeLocal has 148 total units and ActionCOACH has 128, so BeLocal is the larger system.
Both charge a 15% royalty.
BeLocal's initial franchise fee is $735 and ActionCOACH's is $45K, so BeLocal has the lower fee.
BeLocal's initial investment runs $2K–$12K and ActionCOACH's runs $221K–$489K, so ActionCOACH requires the larger investment.
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